The London Tea Company – Purple Tea

London Tea Company - Purple Tea

Being a visual person I do enjoy beautiful things and one of those involves tea. I love the cups and saucers, I agonise over the colour of  my black tea each morning and what I have discovered that I love more than anything is – the wonderful array of colours that comes from brewing a cuppa.

Purple tea. Now that sounds like a match made in heaven for someone like me who is tea obsessed and calls purple one of her favourite colours.

As soon as that water hits the bag it is like a Jimi Hendrix video, the swirls of purple and deep crimson create this amazing fragrance of Hibiscus. Tea with this particular flower in it is rather tart and has that almost bitter cranberry taste to it; this can be sweetened of course. It is very punchy so I think this would be a great tea for elevenses, to awaken those senses during a busy morning at work.

The London Tea Company have made quite a lovely tea here because you are not only getting the tastiness of the tea but the fragrance is lovely, hitting your senses all in one lovely cup of purple tea.

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Sabat Magazine


The Maiden Issue

Sabat Magazine; the word magazine is a little bit of an understatement. It is a very heavy and packed volume that looks and feels more like a high-class coffee table book. It helps to fuse the subjects of feminism and witchcraft quite nicely and is absolutely jam packed with thought provoking interviews, features, photography and art.

The idea came from a zine and realising that the witchcraft community was very strong online, especially Instagram, creative director Elisabeth Krohn has been part of an amazing team to create something very special. What caught my eye is the boldness of the text and the imagery, it is all very contemporary, all very “now”. It is fusing the old with the new and works in ways that I didn’t think could be achieved. It will help appeal to a young audience, a hip audience and an audience that will undoubtedly start to identify the witch within them.